Introducing “Employ the Body!”

Standard

Anyone familiar with my writings on both the business world and the necessity of Christian community knows I have some strong opinions. I’ve been writing for years that we Christians, as much as we talk about community, see our family units as little islands, that while floating in the same Christian sea as other islands, never truly touch. Couple that view with my view on business and you have today’s post, the introduction of a solution to some of that disconnectedness.

I’ve added a page to Cerulean Sanctum. You can see it up top. It’s called Employ the Body!

Employ the Body! is my attempt to help Christian freelancers (like yours truly), the self-employed, or those who own small businesses, leverage the power of the Web to help generate business. It’s also my way of increasing the Google Page Rank for those who would otherwise wind up buried in a sea of Google results should someone type in graphic designer or mechanic.

I’m offering this page as a free opportunity for you to link your business’s Web site on a blog with a large readership. No strings. No cost. No hidden gotchas. To get listed, you need to meet the following requirements:

You are a freelancer, self-employed, or the owner of a small business.

You are a born-again Christian.

You are a commenter on Cerulean Sanctum or have emailed me outside of blogging. In other words, I need to recognize your name. (The exception to the rule concerns spouses. If you are a regular commenter or emailer but your spouse isn’t, he/she still has a connection through you, so his/her business can be listed here. Spouses must also be born-again to qualify.)

Any business is welcome so long as it is legitimate. I will add additional business classifications to the page as necessary. (I do reserve the right to reject a listing that I deem inappropriate or contrary to the nature of the conversation here at Cerulean Sanctum.)

To be listed, I need your company logo (125 px in height), the name of your company, your name and title, the URL to your Web site, and, if you have one, a LinkedIn profile page link.

Those are the very simple rules.

I do have a request, though. It’s not mandatory, but it makes the whole idea work:

If you wish to be listed here, and you have a blog or Web site, I would gratefully request that you either link to the Employ the Body! page or reproduce the page on your own site in its entirety.

I say that because many small, Christian businesses can’t generate enough links to get a decent Page Rank in Google. In other words, the Internet noise drowns out a legitimate signal. That’s where the backlinking makes a big difference. With more and more people using the Web to locate companies, the difference between success and failure for a small Christian business can be a few dozen clicks. Seriously.

Employ the Body! has the opportunity to help other believers. If you’ve read this blog long enough, you know the improtance of community in tough times. If we can’t help each other, how then can we say that we are the light of the world through Christ living in us?

For those of you reading who aren’t freelancers, self-employed, or small business owners, you can still help your brothers and sisters in Christ who are by linking to the Employ the Body! page on your own blogs or by using the services of the companies listed there. (Understand, though, that I can’t vouch for the services rendered by other parties listed on that page. As with anything, wisdom is called for when dealing with any business, whether it calls itself Christian or not. In other words, your mileage may vary.)

Lastly, many people have asked how they can support me. Some have donated to Cerulean Sanctum, and that’s a huge blessing to my family. I realize, though, that not everyone has the means to do so. That’s perfectlyt understandable. You can help in another way. If you have a blog or Web site, please consider linking to the Employ the Body! page and to my freelance writing and editing business, Ethereal Pen Productions. It would mean a lot to me and to those listed on Employ the Body!

And if you ever need a writer or editor who can make documents sizzle, I’m right here.

Thanks, as always, for supporting the writing at Cerulean Sanctum. Now you have a free way to support other brothers and sisters in Christ, too.

Blessings,

Dan Edelen

Really, It’s Not You, It’s Me

Standard

When you’ve been a consistent voice in the blogosphere for a few years, people start to notice you. It means a lot to me that Cerulean Sanctum has been a blessing to others. I get emails from readers that bless me, too, especially those that tell how much the writings here have been a benefit in other people’s lives.

Unfortunately, that same Web presence can spawn its own interpersonal trials and misunderstandings. That brings me to four relational issues I wish to discuss: post link acknowledgments, book reviews, charity mentions, and LinkedIn.

Acknowledging links to posts at Cerulean Sanctum

Early in my blogging life, I made it a mission that I would thank every blogger who linked to one of my posts and mentioned Cerulean Sanctum on their blog. It was important to me that I acknowledge other bloggers who referenced my writings as a way of showing my gratitude and to make the blogosphere a less cold and unfriendly place.

Sadly, as more and more people link to posts here, I have been unable to keep up with this duty. In fact, if I started today and tried to make up for the backlog of just the last month or two, I would spend all day every day for the rest of my life trying to catch up.

So if I don’t post a thankful comment on your blog for your link, it’s not that I’m not grateful; I really am. Economies of scale have just made it an impossible task.

So I say here, Thank you to everyone who links to posts at Cerulean Sanctum.

Book reviews

I am also grateful that anyone would see fit to ask me to review books that they have written. That major publishers write me and ask me to read galleys is not only a shock, but one of those “I’m not worthy” kind of events.

As a professional writer, I am ultrasympathetic to the plight of authors attempting to garner marketing publicity for their books. My heart goes out to you.

However, the day has so many hours. Because I need to make a living, and I am the sole breadwinner for my family, I am willing to review books but only for a fee.

Yes, for the rare book that is dead-on-target to issues I discuss here at Cerulean Sanctum, I am willing to reconsider. But if you have a book on dating for Christian seniors or some other not-discussed-on-this-blog subject, I can only review it for a fee.

I am sure your book is deserving. The problems are on my end: limited time and the need to feed my family. If I am reviewing a stack of books all day long gratis, then I’m falling down in my most important responsibilities.

Charity mentions

Recently, I’ve seen a sharp increase in the number of charities wishing me to acknowledge their organization on Cerulean Sanctum. I did this once and now face a flood of requests. That’s normally how these things go.

To those that folks who have approached me about their charity, I want to say that I pray that God richly blesses you. But I have decided I need to stick with a decision my wife and I made many years ago. We only support those charities that are run by people we know personally, people that we regularly meet face-to-face. In this way, the accountability remains high. It also means that we can dedicate our limited resources to the people who are doing the work in those charities because they are friends and neighbors in “real” life.

Linkedin

This will be perhaps the most contentious issue of the four here.

I like LinkedIn and use it. It is my only genuine social networking outlet on the Web (besides Cerulean Sanctum), and I believe it to be a decent way for me to keep my business presence alive on the Internet.

But LinkedIn is only as valuable as the strength of its relationships. Its primary purpose, as I see it,  is to allow others to recommend my work and for me to do the same for them. For that reason, it demands that I know the people well that I accept as connections. I have to have some history with my connections.

Do I accept connections from people I have never met face-to-face? Yes. However, those people have two things going for them:

  1. I know what my connections do for a living and have seen examples of their professional work. In this way, I can recommend them to others.
  2. My connections and I have developed a history outside of blogging. That means carrying on conversations in private emails or phone calls over the course of some time.

Nothing is harder for me to do than decline invitations to link up on LinkedIn. For every person I decline, it’s like a little death.

If you have offered to link up and I’ve not accepted, I want to say this: It is not because I don’t like you or am being a snob. It’s solely for the two reasons above.

It’s not you, it’s me

So, if I appear standoffish, it has nothing to do with you, your book, your charity, or your blog, and everything to do with my own limitations.

I genuinely care about the people who read Cerulean Sanctum. I’ve prayed for many, if not most, of you. Forgive me if I fail you in other regards.

The “Please, Someone Notice Me!” Generation—More Thoughts

Standard

The comments on my previous post were so good that I decided to air a few more thoughts on the phenomenon of social networking Web sites and widgets. If you missed the previous post that featured my take on Facebook, Twitter, MySpace, AIM, and their ilk, plus the more pressing issue they magnify, that of a desperate need for people today to be noticed, then you can read it here.

I found it strange that most people glossed over the greater statement in that post that ours is a voyeuristic/celebrity generation intent on, if not its 15 minutes of fame, avoiding anonymity on a larger scale. The Wall Street Journal ran an article a few months ago that explained the sudden rise in unusual names for children. Parents, not wishing their li’l darlings to suffer the damning fate of being invisible to search engines, are eschewing the common names of the past for ones easily Googled. Pity poor John Joseph Smith! All hail Aloysius Percival Smith!

Hollow on the insideIt’s a strange disconnect with the past and a harbinger of a global future. Our ancestors’ greatest aspirations lay in being a known entity in the local community. Competition for attention typically did not extend more than a dozen miles in any direction. Today, though, Thomas Friedman’s flattening necessitates, in some people’s minds, a sphere of influence no smaller than a continent, and, more optimally, the entirety of planet Earth. It’s not enough to be the town mayor. Unless one shoots for Emperor of the Universe, others might deem one’s aspirations a bit too meager.

So we’re thrust into this bizarre world of everyone scrambling for attention. The oddest part of the odyssey we’ve taken toward essential global recognition through our friend-laden Facebook page or Twitter-a-minute updates is that it began long before the Web took off.

I remember back to the Stone Age of 1992 when I was a senior in college. We had a special assembly that was supposed to promote diversity on campus.  One ethnic group of students after another would come on stage and tell why their group was worthy of attention and celebration. Afterwards, I ran into one of my friends on campus, also an older student, who happened to be of African ancestry. We both expressed the awful feeling we had on leaving the assembly. He said, “It’s as if each group got up there and yelled, ‘Don’t look at them! Look at us instead!.'” And you know, he nailed that observation. It was the first time in my life that I realized that everyone is dying to be center stage, even if it means trampling someone else to get there.

Internet-based social networking takes this to another level. Since there must be winners and losers in the push to be noticed, people have to stay current and hot. It’s now not enough that an actor must keep his or her face out there, even if it means slumming in C-Movie Land, your average Jane is compelled to keep her MySpace page up-to-the-minute or else face obscurity, buried under a hundred million other pages that are hipper and more relevant. To this generation, nothing could be more damning than to find no one cares that you think Timbaland is teh hot because they’ve moved on to someone else’s minty-fresh page.

Some may be laughing about this, but for too many people it’s a serious thing. The hit counter decelerates and depression sets in. The Internet, in many ways, amplifies the feeling that it’s a dog-eat-dog world and you might be a 2-pound Yorkie-poo.

For others, it may be the opposite problem. A little attention and up sprouts the deceptive kingdom of “I Am Somebody!” Suddenly, your Barbie Fashions Designed By Bobby Mackie page has a thousand subscribers who consider you the guru of Barbie fashions designed by Bobby Mackie. (Until they find someone else filled with more Barbie-fashions-designed-by-Bobby-Mackie goodness. See above.)

Whether on the way up to Internet fame or spiraling down into irrelevance, people have to get in on the game. To not play means an anonymous fate worse than death.

But what of the face-to-face encounter?

If my senior year in college was the Stone Age, then my sophomore year must’ve have been the Cambrian Era, when giant trilobites roamed vast continent-spanning oceans in search of some place to drop a quarter on Centipede, Qix, or Dig Dug. (Yeah, I managed to wedge in a decade between my sophomore and senior year.)

For the rehash of my point, I’ll dig into the guts from a past post (“Has the Christian Blogosphere Lost Its Collective Mind“):

When I was at Carnegie Mellon University studying artificial intelligence and robotics in the early 1980s, CMU was on the cutting edge of the pre-Internet world. Every dorm had networked computers, IBM was opening up a networking research center on campus, and there was so much stinking CPU horsepower at the school that they ran their HVAC systems through the mainframe cooling systems to heat the academic buildings. In short, only MIT was even close in computing power.

One of the cool things about the school was that it was on ARPANET. I could e-mail a friend at MIT. Back then that was something. We also had a college online community that existed only in cyberspace. We talked about every subject imaginable. Everyone had cool handles, so it was easy to hide behind our anonymity and be “free.”

I liked to hang out in an area discussing Christianity. Needless to say, it got contentious considering that the (self-identified) “heathen” to Christian ratio was about 500:1. One day a heathen posted something really sick, and the worst flame war I’ve ever seen in my life erupted. I tried with all my might to keep it civil, but things got out of control. I’ve never seen such hateful things said in my life from people with handles like Blasphemer, Bot, Mr. Wizard, and Grue.

Yet behind each of those handles was a person—someone I could be sitting next to in class and not even know it. So I proposed something radical: I asked that the most vocal people—about forty altogether—meet up at a local Italian restaurant for dinner. We could talk face-to-face, drop the anonymity, and be real people. Maybe then we could come to a better understanding. Everyone in the flame war agreed, all forty.

I reserved a room at the Italian place, set up carpools with the forty, arranged a rendezvous on campus so we could drive down in the carpools, and had the whole thing worked out. I was really looking forward to it.

The day comes, and my watch shows 4:30 PM. I’m in the meeting spot for the carpools and no one shows. Around 4:40, my laid-back, barefoot Christian buddy, Tom (aka “Captain Zodiac”), arrives and says, “Hey, where is everybody?” Tom and I sat there until 5:15 before we finally called the restaurant, canceled, and went upstairs to grab a burger in the lounge cafeteria.

Two days later, most everyone was at it again on the BBS system, flaming away. When I asked where everyone had been, there was a vast silence. I never got a response. As for me, I gradually bowed out of the “conversation” having learned a great lesson about human nature.

Nothing we do replaces the face-to-face. God wrapped so much of who we are in these flesh-and-bone bodies. He gave us intonations, facial expressions, and all other manner of communication that is lost through the Internet. Most of all, He gave us a soul. And no matter how eloquent we might be online, we can’t communicate that soul through our high-tech gadgets.

That distance so readily on display in the flame war above only illustrates the ultimate Achilles heel we build into every techno-whizbang toy we consider so vital to our personae. Yet how easily we lose ourselves in the the distant world of iPods, tweets, and Facebook pages.

This is not to say that high-tech social networking tools have no value, only that their value may be far more limited than we understand. The devil in this is that none of us is ubiquitous and neither is our time. Something MUST give. If the sociologists are to be believed, perhaps the give is our surrendering of the face-to-face for the security of a Twitter tweet.

One last illustration culled from a previous post (one that also looks at fractured community, “Radical Thoughts, Real Community“):

I remember many years ago how my old neighborhood experienced a power outage that blackened TVs, silenced video games (Atari 2600s back then), and quieted the bits and bytes of computers (Commodore 64 and Apple IIe). Right after supper, with the electronics stilled, the soft voice of that beautiful summer night called to people. The next thing I knew neighbors were chatting in each other’s yards, kids were playing impromptu games of Kick the Can and softball, and the neighborhood came alive. But when the power kicked on an hour or so later, the neighborhood took on the feel of a tomb. People had trudged back to their electronic distractions, each homeowner shutting the door on his or her personal fortress.

We’re still locked up today. Perhaps more so.

Bowling alone, anyone? On the Wii?

I don’t believe we have to live this way. I don’t believe the disconnected humanity depicted in Pixar’s Wall-E must be our future.

A couple readers asked for my take on solutions. As I’ve written on the subject of community extensively, I suggest selecting that blog category in the sidebar or clicking on this link and this one.

As for the irony of me discussing this through a blog, well, you’re right. Still, this is more about trying to make a difference than it is about getting someone to notice yours truly. And yes, if no one noticed, then nothing in this blog would make a difference. It’s not a perfect medium. God help me if it substitutes for my time in flesh-and-blood, face-to-face connection. May that never be the case.

Thanks for reading. The comments, as always, are open.